Google search operator is the combination of words or symbols that will improve your page’s search result. With the help of certain words and characters to use and some to exclude, you can use google more accurately and efficiently.
You can use like:
- Some Pronouns like AND, ALSO, OR, MORE.
- Punctuations such as full stop, comma or quotation marks too.
- You can use a combination of both. And also symbols.
There are two types of Google Search operators. Google basic search operator and google advanced search operator. Let us see briefly what they are, how they are used, and how they are helpful to website owners.
Google Basic Search Operator
This operator will filter the results you get from the search. Maybe you are familiar with some of these. Further, see what they are and how they are helpful.
OR / Operator
Using this operator in the text will tell google that it can look for either term, or they can be interchanged—for example, Workout or Exercise.
Bracket () Operator
It will structure your text. For example, it will group terms or search operators—for example, NA (Not applicable).
“ ” Quotation Marks
Putting quotations on the search terms will help find the exact match for the keyword. The same words or sentences should be present on the page. Using it on a single word will exclude other synonyms or related keywords.
It is known as a hyphen sign. It will help to exclude words from the search results.
These are a few basic google operators that are useful in different ways in the google search results.
Google Advanced Search Operator
These advanced search operators will navigate you through specific websites or shorten your search results.
You will land at a specific source if you mention the head of the site. For example, suppose you want to mention the weather of your city or area. Cite the source when you write the weather forecast.
It will limit the search to a single site. There are no gaps between the domain and the site. An example of this is Site: howtoincreasedomainauthority.com
But if you want to look for a particular page, add the name of that page/topic in the link. Then, it will load the page you want to visit.
It tells the google search engine that you want results only where pages include the search term in the meta description. In addition, this operator will help you understand how many pages target a particular search keyword.
It is almost the same as intitle, but what it does is it specifies every single word in the long tail search key phrase, which is found in the meta tag of the result. Suppose you want a product with XYZ name. You can find out if other websites sell it too. It is an easy and quick way to find out.
It is precisely entitled, but the difference is to mention the word in the URL to land on that page directly. You will be able to find out competitors instantly. It will often reduce the search volume.
Allinurl search operator will work when you want to include a long tail keyword in the search, which is present in the URL. This search operator will usually give a handful of results, or sometimes it won’t provide any results…
This search operator can be used when looking for files—for example, PDF or any filed document. Google will return to these results. It will show the results of file documents rather than HTML files.
In these articles, we have mentioned a few google search operators that can help you rank high on google, but the strange thing about google is it changes frequently. So even if we know everything like how to rank top in SEO, there will be a point when google discards old projects, and they emerge with new ones.
Never expect that all these things remain the same on google every other day some or the other thing changes. Especially when it comes to google advanced search operator. Keep updating yourself. It is mandatory if you have an online business.