Pages Per Session
Pages Per Session is the total number of pages an audience sees during an amount of Session. This number is divided by the total number of sessions by the total number of pages viewed. This method is determined how the audience engages with your website. This will help you generate good revenue, so the more people viewing the page for more time, the more income will be.
Could we please look at the example? If your website has a page per Session four, then average users visit four web pages from your website. Let us discuss more pages per Session:
- A single session is considered on multiple ads can lead to numerous clicks.
- But if a user returns to a website directly after clicking an ad would recurrently result in several sessions in one click.
- If the page does not load after clicking on the page, you won’t see the recorded Session in which the click occurs.
How to Calculate Pages Per Session?
Let us look at how we can calculate the average page per Session. You need two types of information, the number of pages viewed and the total number of sessions. This will give an average number of pages per Session. Let’s see how you can calculate it:
- First, you must determine the total number of pages viewed during a particular time. You get this data through tools like Google Analytics.
- Then check the total number of Sessions during the same time. It refers to a visit by a user to a website.
- Divide the pages viewed during a particular time by the total number of sessions. This will give information on an average number of pages per Session.
The formula to do this:
Average Pages per Session = Total Pages Viewed / Total Sessions
Suppose, for example, let’s say you had 10,000 pages viewed and 2,500 sessions in a month:
Average Pages per Session = 10,000 / 2,500 = 4
In this example, the average number of pages per Session is 4.
Methods to Improve Pages Per Session
Let us look at some of the applied methods that can help you increase your website pages per Session:
Choose the Relevant Keywords
Select the keywords to decrease the bounce rate and increase the page per Session. Apart from this, your content should be relevant too. To keep the website working smoothly.
Keep the Website Design Simple
Keeping the website design simple can require less internet so that the users can navigate through your website easily. And also, the pages per Session increase. If you keep your website design complicated, it can consume unnecessary data of your users, and they won’t revisit your website.
Find out What Audience you are Targeting
You need to create content based on your target audience, which will help you improve the pages per Session. It would be best if you used something other than shorts when it comes to creating content. You need to work on your content. Creating high-quality content will increase your pages per session and conversion rates.
You can also interlink your content or web pages to help your audience move to another related page once they have visited the page. Moving from one page to another easily can increase the chances of getting more page views.
Focus on User Experience:
You need to improve your website navigation to enhance your website user experience. Use sidebars, good content, and hyperlinks for better changes. For all the pages you want your audience to see, you can keep those 2-3 pages in the front, and you will see an increase in your website’s traffic.
Conduct a Feedback Analysis
It would help if you collected the reviews and feedback. Ask for reviews from your audience to help you resolve the issues and improve the page per Session. And also, do different surveys for your customers since this is the easy and most useful tactic.
Moreover, the above methods provide strategies for improving the page-per-session metric by optimizing user experience, content relevance, and website performance. By implementing those methods, you can encourage visitors to explore more pages, discover additional content, stay engaged with your website and generate more revenue for your business.