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Unstructured Citations

Unstructured Citations

Introduction Unstructured citations occur when a company’s name, location, phone number and website details are cited in blog posts, social media posts or media press etc., rather than the IYP site or standard directory. The company’s growth depends on the number of unstructured sources it receives. It helps in establishing [...]

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Stop Bots

How to Stop Bots?

This could be challenging if you want to stop bots on your website, as bots constantly evolve and familiarize themselves with preventative measures. Well, you don’t need to worry about this. In this blog, we will discuss tactics to help you stop bots. Before that, you must understand that overly [...]

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Local Link

Local Link

Local link is a process where you attract links from different websites in the exact location and audience as yours. These could be business sites, directories, or blogs. These local websites have smaller audiences and lower domain authority than national or international publications. You may outrank your competitors when you [...]

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5xx Errors

5xx Errors

5xx errors are considered part of the hypertext transfer protocol HTTP and the basis for much communication on the Internet. 5xx Error Means an error that stands for 500 or 503. This Error is encountered in these scenarios: Any software program accessing an API server will return an error. Are [...]

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Promotion

Promotion

Promotion is a strategy that plays a significant role in marketing. You can consider it one of the most powerful tools in today’s marketing world to achieve goals in such a competitive environment. In today’s marketing, there is enormous competition, too many products, and changes that occur rapidly, and it [...]

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UGC for SEO

UGC for SEO

UGC for SEO is also called user-generated content for search engine optimization that will transform your SEO strategy into a more significant form and derive great results. UGC optimizes to create user-generated content for search engines. Why UGC is important for SEO? Usage of Long Tail Keywords Long Tail keywords [...]

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Direct vs. Indirect Marketing

Direct vs. Indirect Marketing

Direct vs. indirect marketing Are two strategies organizations use to promote their services and products. A lead is an individual who will turn into a customer for your business. Both of these strategies have positive effects on any business. But there are some differences between both of these marketing. Let [...]

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SEO for Photographers

SEO for Photographers

SEO for photographers is crucial to ensure that the website ranks well in the search engine results and attracts a relevant target audience or organic traffic. It would help if you remembered that SEO for any business is an ongoing process. Your photography website will take time to recognize and [...]

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PR Tactics

PR Tactics

PR tactics are strategic communication practices that involve managing and maintaining the relationship between an organization, Individual, or brand and the target audience. The primary goal of PR is to create a Good image of the brand, Build trust and improve reputation. PR professionals use various techniques and tactics to [...]

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