Google Knowledge Panel is the information box that appears on Google when people look for places, people, or products in the search results. It will help users to get a glimpse of accurate information. It is the box you see on the right of the Google page. There will be [...]
A mail search crawler is a program or tool designed to search and retrieve information from email messages. It can be used to search for specific keywords, extract data, or perform various actions based on the content of the emails. It’s worth noting that the specific implementation details of a [...]
Marketing Reporting is analyzing and gathering data and information to improve overall performance. It will help you make better decisions, keep track of marketing campaign performance, optimize marketing strategies, and achieve the set goals. It also involves collecting data from different marketing sources and channels. Marketing reporting also helps measure [...]
Long tail keywords are phrases or sentences with more than three words. These are highly targeted keywords. Long tail keywords have less search volume, but they are more focused. But the crucial part is they target relevant audiences, eventually leading to more conversion rates. For example, “Skincare Routine to How [...]
The percentage of organic Google Clicks organic vs. paid can vary based on different aspects such as competition, the user’s search intent, and the niche. And also, the percentage of clicks can change with time. Why? Because Google will refine and alter the Search engine results page setup with time. [...]
Creating readable website copy is crucial for engaging your audience and conveying your message effectively. Here are some tricks to make your website copy more readable. Remember to consider your target audience, their reading habits, and their needs when creating readable website copy. Here is what you can do to [...]
.Org or .Com? Does your company need .org or .com? This depends if your company is an organization or your organization is a company. Well, in different cases, it can change. Choosing a domain for your official website can significantly impact the business. There are many domains to choose from [...]
Integrated marketing and SEO are two complementary strategies that, when combined, can significantly enhance a brand’s online visibility, reach, and effectiveness in capturing and converting target audiences. Integrated marketing creates a seamless and cohesive marketing campaign that utilizes multiple channels and touchpoints to deliver a consistent brand message and experience. [...]
Artificial Intelligence in Digital marketing has a significant impact and has changed the face of digital marketing. From voice search to rank-brain and personalized recommendations. AI is taking the role of humans in understanding marketing trends. Many marketers implement Artificial Intelligence and machine learning in their industries to save time [...]
Industry-specific SEO can be defined as those industries that can grow faster if they start working on online marketing (search engine). There are chances that people can search for your services or products online. Since everything is going on the internet, you must ensure your customers find you in search [...]