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Link Metrics

Link Metrics

Introduction Link metrics is the term that refers to the criteria for ranking search results. They show the position of any web page on the world wide web and include some measures of domain authority, trust and relevancy. It is a process of measuring websites not by how their web [...]

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What is Crawl Errors?

Introduction Crawl errors are problems search engines encounter when they try to access your pages. Crawl errors can also mention in a report in the inheritance version of Google Search Console. The crawl error report has two main sections: Site errors: These errors stop Googlebot from accessing your entire website. [...]

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Email Marketing

Email Marketing

Introduction Email marketing is doing business directly through email, including digital marketing. You can use it to promote your business’s products and services. It makes everything easier for customers, like they get direct notifications of your new launches, offers and other things by integrating it into your marketing automation efforts. [...]

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Content Strategy Template

Content Strategy Template

Introduction Content strategy template to bring mastery to content production and delivery. The template helps teams streamline content strategy, display, and channels, creating a more significant impact and enabling teams to collaborate better. This template is a map of your content strategy, where you have all the information about your [...]

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Spam Score

Spam Score

Introduction A spam score is defined as the percentage of sites with similar features that are penalized or banned by google. It is based on machine learning, identifying 27 standard features among a million penalized websites. The score is a percentage depending on how much the website is penalized. The [...]

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SEO Automation Tools

SEO Automation Tools

SEO Automation tools: There are so many SEO tools to choose from, but having defined objectives will allow you to choose the one that relatively suits the site’s needs, so we bring you some of the most profitable SEO automation tools. Keep reading to learn more about SEO automation tools. [...]

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International SEO

International SEO

Introduction International SEO is a process where you want to make your website international with some technical aspects. It will also help you understand global competitiveness issues, allowing you to plan your digital strategy and analyze the competition before expanding your business. International SEO can also be defined as Geolocation [...]

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Hidden Text

Hidden Text

Introduction Hidden text is one of the challenges for search engines and web admins. Spammers use hidden text to stuff keywords on their web pages for artificial intelligence to improve their ranking position. Search engine figures this out and takes appropriate actions. However, one of the major drawbacks is that [...]

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Digital PR

What is Digital PR?

Introduction Digital PR is a promotion strategy used by different marketers to increase a brand’s presence online. It is a measurable strategy to bring brand awareness, clicks and traffic to the website, engagement and sales of products. Digital PR is not just used for link building, but rather, it is [...]

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Google Author Rank

Google Author Rank

Introduction Google author rank is a process where google search engines use a methodology to understand, define and rank the author for the author’s expertise, validity and authority. Google can understand everything, including the content, language, and even the accent in the audio or videos. Apart from this, face recognition, [...]

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