Introduction A niche marketing strategy refers to all the steps required to explore the market needs in a particular area and find the right niche representing a business opportunity and the subsequent work to create and grow a business in that niche. With the five examples of market niches, you [...]

Introduction Content marketing ROI is the percentage that will show you how much revenue you have gained from content marketing than how much you have invested. Therefore, it is one of the critical measures of how successful. ROI, an acronym for Return On Investment or return on investment, measures the [...]

Introduction Professional reputation management will employ a combination of strategies like building and maintaining a positive reputation or removing or repairing a negative one. Professional reputation management strategies include Content, SEO (Search Engine Optimization), online monitoring, Social media management, review acquisition and much more. Reputation management is the practice and [...]

Introduction Organic CTR (Click through rate) is the percentage of users that click on your website from the search results. So the higher the CTR, the more traffic and significant revenue your website will generate. Ranking high on Google is not enough. You want people to click on your website [...]

Introduction The content management system (CMS) is an application that will help users develop, manage, and alter content on a website. The most widespread open-source CMS platforms are WordPress. A content management system (CMS) like WordPress is built to make it easy to manage your website content without learning all [...]

Introduction You may think our role or goal is to outperform the content in the search engines, get the lead. Or at least an advanced position from the first page. And then receive thousands of visitors on this article or topic. This may seem logical to anyone who uses content [...]